The future-oriented e-mobility market is growing, more and more new brands are serving the demands for contemporary driving with electricity with e-cars. VinFast, a Vietnamese car brand for E-SUVs, is conquering the European market – we are supporting it: At the end of 2022, we installed the first showroom in Europe in Cologne. This was followed by Berlin and Munich, for which we were also responsible for general contracting on a turnkey basis. Further locations are in the planning stage.
VinFast's showrooms follow an innovative flagship concept as an inner-city car dealership: they are centrally located and accessible to walk-in customers, almost like a conventional shop in a pedestrian zone – but with special demands on the room design due to the SUVs on display: complex installations are hidden behind the minimalist and filigree furnishings, which are supplemented with screens for customising - the car selection and purchase should be as uncomplicated and modern as possible!
